Tour
Campaigns
- Easily create web, print, and email campaigns.
- Securely capture customer campaign responses.
- Measure live campaign feedback.
- Use industry standard tools to maximise the impact
of your campaign.
- Take advantage of two-way data binding to allow customers
to edit their details, marketing profile, and opt-ins/outs directly
into your HitList account.
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Contacts
- Edit contact details, capture enquiries, build your sales funnel
- Track marketing categories used to fine tune marketing campaigns
- View the customer's complete contact log which shows their points of contact with your organisation.
- Validate addresses using built-in Experian QAS address verification.
- Easily merge duplicates and their history.
- View the complete edit history of a customer. Who edited the record, when, and what did they change?
- Bulk import new records quickly and simply from CSV or Excel files.
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Auto-Features
- Auto-Features
Auto-update - get HitList to email people when their details become stale.
- Auto-address verification - check which addresses are deliverable.
Auto-profiling - teach HitList how to profile your records then let HitList do the rest (coming soon).
- Auto-duplicate detection - let HitList find potential duplicates, which typically appear when you accumulate a lot of records, or have multiple people managing your customer list.
- Auto-duplicate merging - allow HitList to automatically merge some of the duplicates that it finds.
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Analysis
- HitList provides complete analysis capabilities giving you a deep understanding of many aspects of your HitList account.
- Account Analysis - to check the health of your data. Does your data need updating? How many of the people in your account have opted in or out of the services you offer?
- Campaign Analysis - to see live how a campaign is progressing, and to understand the demographics of people responding to a campaign.
- Product Analysis - to understand the demographics of people buying your products and services.
- Category Analysis - to understand trends in the demographics of your customers. HitList regularly captures a snapshot summary of your demographic information so that you can analyse trends going back as far as 2 years if you like.
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